We’ve done it – Cling Cloth has now been launched!
After months of trial and error, and error and trial, and seemingly never ending trials. Getting the perfect formula and ratios of ingredients down. Working out the production process. Testing, testing, testing.
Searching high and low for the best, most ethical and most local sources for our beeswax, resin and jojoba oil. Researching the sustainability factors involved in cloth production and source materials (we considered finding a hemp/hemp blend, but after the research came down in favour of organic cotton). More research and sourcing for packaging options (this, by the way, was the HARDEST part of the whole development process!). We did finally manage to develop packaging using 100% recycled paper, small enough to fit in a large letter shipping envelope, and printed in the UK.
And of course there was the website build, design, eCommerce integrations, marketing channel integrations, shipping integrations, social media integrations (but that was the easy part since I’ve done it all before). Photos, photos, and more photos taken.
And we’ve launched! Well, it was just a soft-local launch to make sure we had all the details, bugs and process worked out. That way I could easily send flowers and give hugs to anyone who’s order may have gotten messed up. But hopefully that hasn’t happened.
After a small post on a local facebook group, orders came flooding in and the operation was put to the test. Heads were spinning trying to ensure all the details were taken care of, boxes ticked and care given. Now a large Royal Mail bag full of packages has been dropped off and they will be dispatched promptly!
We are on a mission to help people reduce their consumption of single-use plastics, and we just took a major step in that direction! We believe beeswax food wraps should be used by everyone, and Cling Cloth offers a local, stylish, and well-priced option to the UK and Ireland.
Thank you all who were early purchasers and who are making good decisions for our planet! You’ve helped us get launched, and we are grateful.